
Meet the Team.
Our Team
Business Development, Business Plan and Framework Planning
Becky Lynn, MD, MBA
Dr. Becky Lynn is the Founder and CEO of Evora Women’s Health. She left academic medicine to open her concierge practice in February 2020. She utilizes her understanding of the practice of medicine with her business background to help physicians start their “dream” practices.
Dr. Lynn holds a BA in Economics from the University of California, Berkeley. She received her MD degree from Georgetown University in Washington, DC and her MBA from Saint Louis University.
Dr. Lynn is the immediate past president of the St. Louis Gynecologic Society as well as a member of the Beta Gamma Sigma Business Honors Society. She enjoys running and travel and completed an Iron Distance Triathlon in Copenhagen, Denmark.
Marketing Strategist
Kate Allaria, MBA
Kate Allaria brings value to Ylara clients with niche marketing experience in healthcare and physician practices. Kate began her career in healthcare marketing in 2003 and has vast and diverse industry marketing experience.
Kate enjoys working directly with businesses and medical practices to provide owners the flexible options they need in order to succeed. Whether that be key growth strategies, brand development, ongoing marketing, or internal process improvement, Kate gives clients the tools and confidence they need to grow and reach their goals.
Kate earned her Masters in Business Administration from Argosy – with a focus on Marketing, and a bachelors degree from Illinois Wesleyan University. She is an active member of her community, serving as president of the Edwardsville Children’s Museum board of directors and treasurer of the Kicks on 66 non-profit organization.
Industry Analyst
Brett Boyle, PhD
Dr. Boyle has been a Professor of Marketing at the Richard A. Chaifetz School of Business at Saint Louis University since 1997. Aside from his academic duties, he has substantial experience as a research consultant, with large clients including Intermountain Healthcare, Penn Mutual Insurance, Honda, and the U.S. Department of Justice.
Brett attained a B.S. and MBA from Eastern Illinois University, and a Ph.D. in Marketing from the University of Cincinnati. He is past President of the St. Louis chapter of the Business Marketing Association, and is currently the Director of the Professional MBA program at the Chaifetz School.
His research skills and industry insights will allow you to understand the competitive environment in which you intend to operate, as well as know the needs and attitudes of potential clients.